About Us
Launched in September of 1983, People Store has been at the forefront of the entertainment industry – opening the boundaries between Atlanta, New York and LA. Based in the heart of Atlanta, People Store represents a large and proudly diverse roster of the most seasoned talent for film & television, commercial, industrial, print & voiceover opportunities. | Together our team advocates for the investment and development of storytellers from all backgrounds to elevate Atlanta’s contribution to the evolving film industry. As a company, People Store seeks to maintain its legacy of excellence by operating at maximum efficiency and effectiveness while prioritizing relationships with our clients. |
Meet Our Team

Rebecca Shrager recognized her uncanny ability to match the right face to the right project while working as a stylist and production coordinator in the late 1970s and early 1980s. Realizing the need in the Atlanta market for a more diverse range of talent, Rebecca utilized her background from the Atlanta College of Art, and went out into the community to photograph interesting faces. She then contacted local theater companies, and discovered an untapped source of talent not yet integrated into the world of film and advertising. Through her leadership and guidance over the past 34 years People Store has grown into one of the most successful and well respected talent agencies in the country. Over the years, People Store has provided lead and supporting actors for hundreds of major film and television projects regionally, nationally, and internationally.

Rick Estimond is the President at People Store. He joined the People Store team in 2009, after graduating from Georgia State University, where he earned a Bachelor's degree in Journalism/Public Relations. In 2011, under the tutelage of his mentor and predecessor Jen Kelly, Rick successfully took over the Commercial and Industrial departments. Rick has a great appreciation for the arts. As a child he was fortunate enough to study acting, music, writing, dance, and more at the Lovewell Institute for the Creative Arts in Fort Lauderdale, FL. Rick's finds great joy in helping actors achieve their dreams, and is very proud to represent the best talent in the Southeast.

Brian graduated with a BA in Theatre Arts from Pepperdine University, and is a 25 year vet of the Entertainment Industry. He's a producer, director, a mentor, and a content creator, with many years under his belt directing talent and casting talent, and six years in the Film and Television Department at People Store. Returning to People Store in Talent & Development Brian is "...excited to be coming back to this incredibly talented and driven group of individuals to help develop and groom our talent and create relationships to provide even more opportunities for the roster."

Brenda Pauley began her career over 25 years ago in Los Angeles as a talent agent for Inner Vision Talent Agency. After forming the commercial and film department, she relocated to Atlanta and opened the theatrical department for Serendipity Models and Talent. In 1997, she opened the adult division of the Talent Group and Hot Shot Kids/Teens. Brenda’s knowledge, experience and enthusiasm for the business made the Talent Group/Hot Shot Kids and Teens one of the top theatrical agencies in the Southeast. Her continued presence in Los Angeles has afforded her actors the opportunity to venture into the west coast arena and work successfully in television and film. In 2002, The Talent Group and Hot Shot Kids joined forces with People Store creating People Store/Hot Shot kids and teens, the South East’s premier talent agency.

Thom Milam is excited to join the People Store team as an agent for Film and Television. A Mississippi native and graduate of Ole Miss he is happy to be back in the south after twelve years in New York. He interned at Telsey and Co., was an assistant in the On Camera Commercial Division of CESD, and worked as a Casting Coordinator for The Onion News Network before becoming an Agent at Henderson Hogan Talent Agency for eight years.

After falling in love with the world of film and television, Jennifer Hummel attended the Savannah College of Art and Design, graduating with a BFA in Performing Arts. At SCAD, she realized her dream was to benefit the entertainment industry behind the scenes by helping actors achieve their goals. She works hard for her clients at People Store as a film & television agent.

China Eastern is an agent assistant at People Store where she interned prior to graduating from Georgia State University. She is passionate about talent development, engaging social media content, and all things creative. Her hobbies include listening to live music, exploring the city and blogging about Adulting. One quote that she lives by is from Myles Munroe - “The poorest man in the world is a man without a dream.”

Lina Ramirez-Mills is the Head of Commercial at People Store. She joined People Store in 2018 as an intern, then shortly joined the team as a Film & TV Assistant, the Office Manager, Commercial Agent and now Head of the Commercial Department. She is excited to continue developing her love for the entertainment industry by being an advocate for actors at Atlanta’s premier talent agency. Lina has always been passionate about the entertainment industry and decided to leave a career in Property Management in order to finish her degree in Film & Media Production at Georgia State University. Her interest includes music, dancing and spending time with her loved ones.

Audrey Montgomery started her career in the Atlanta Film Industry at a young age, freelancing throughout the city until she became a Front Desk Intern the summer before her Senior Year at Oglethorpe University. She then interned with the Film & Television Department that following spring and graduated with a BFA in Film and Theater. She is excited to be a part of the Commercial Department as a Commercial Agent. She loves the actors and the people she works with and hopes to make a lasting impact in the community and industry.

Laura recently graduated from the University of Georgia with a double major in Marketing and Public Relations and a minor in Theatre. During her years at UGA, she followed her passion for the arts from Athens all the way to London, studying performance and working for UGA Theatre, international talent agency Michelle Braidman Associates Ltd., and local production companies to gain skills in publicity, marketing, and video production through the lens of the entertainment industry. She couldn’t be more thrilled to join the People Store team as a Commercial Agent and work to foster the development of Atlanta's own growing and flourishing commercial and film industry.

Lavon Lacey handles the live division of People Store through his company Quantum Events and Entertainment. He also develops scripted and non-scripted television programs. Lavon hit the stage at a young age and has never stopped performing. He has appeared in numerous films, television shows, commercials, corporate videos, print and of course, his first love, the live stage. As an Elvis tribute artist, Lavon co-produced, co-wrote and co-starred in the award winning feature film “We Three Kings”. Just to mix things up a bit, Lavon was a million dollar sales person with Fox 97 radio for 12 years in Atlanta as well as WATL and WVGA television station. Karmavision Films named Lavon as an Executive Producer where he produced corporate videos and television commercials.

Jack Spencer joined People Store in 2017 while he was pursuing an accounting degree at Georgia State University. Even before graduation, he was given the incredible opportunity to work alongside Kay Butler in the accounting department. His superb attention to detail has helped the accounting department keep track of bookings and ensure that all operations run smoothly.

Liz Allen joined People Store in May 2019 as a receptionist, a year after she graduated Summa Cum Laude from Oglethorpe University with a major in Studio Art: Film & Photography and a Writing minor. She enjoys problem-solving and helping with logistical planning as the Office Manager & Executive Assistant, as well as helping coordinate internships for People Store. In her free time she enjoys photography, hiking with her husband and friends, writing novels & screenplays and planning trips around the world.

I'm a fluffy puppy, please rub my belly! Lilly brought me to my mommy.